Etisalat slashes International call rates to 50 fils per minute

Etisalat slashes International call rates to 50 fils per minute

Limited period offer for All UAE landline users


Abu Dhabi, 9th May, 2010: In a move to offer the best international calling rates to landline customers, Etisalat has slashed the International Direct Dialing (IDD) rates to 50 fils per minute. Effective from May 10th till 9th August 2010, all UAE landline users can call anywhere in the world, anytime, at just 50 fils per minute. The offer is applicable for all landline users in the UAE, benefiting both, e-Life as well as non- Etisalat landline users, with incredible international calling rates. Users, who do not have an Etisalat landline connection, can also benefit from the reduced rates through the Etisalat Select Service that is offered free of charge; the user only pays for usage.

Available in two customized packages, the promotion offers additional flexibility to the customers to choose the most appropriate package as per their requirements.

First offer: Customers can benefit from the best international calling rates of 50 fils per minute (all day), for one selected country of their choice for a flat fee of AED 20 per month. Customers can call 125 to select their preferred country and enjoy the discounted rates. Rates of all other local and international calls will remain unchanged.

Second offer: Besides reduced call rates of 50 fils per minute for a selected country, subscribers to this offer have an option to pay a connection charge of AED 1 per international call to the selected country, rather than the flat fee of AED 20 per month. Hence, customers in this plan can choose to ‘pay-as-used’, rather than paying a monthly fee of AED 20. Rates of all other local and international calls will remain unchanged.


Customers also have an option to switch from one offer to another, based on their utility. Customers can subscribe to this promotion by dialing 125, or by visiting any Etisalat business center or outlet in shopping malls throughout the country. Etisalat mobile customers can subscribe to Etisalat Select service by sending an SMS “ES” to “1010”. For all other mobile users, they can call 800-101 and request the service.

Subscribers of special IDD tariff plans such as “Super off Peak”, “Favorite Country”, and “Friends & Family” can also benefit from this promotion by subscribing to the above mentioned offers. The IDD tariff plans will be put on hold during the promotion period, and customers would automatically be reverted to their original plans after the promotion.

Mr. Khalifa Al Shamsi, Etisalat Senior Vice President – Marketing, states: “The reduced rates affirm Etisalat’s commitment to offer the best possible service at the most affordable cost to our customers. Through various options, the promotion also offers additional flexibility and choice to our customers, to opt for the plan most suited to their requirements. This limited period offer will be of great value to all landline subscribers who will now be able to connect with their friends and family worldwide.”

Furthermore, non-Etisalat home landline telephone users across the UAE can benefit from this promotion by using Etisalat Select service. To subscribe to Etisalat Select, landline subscribers can visit any Etisalat Business Centre or outlet across in Dubai to apply for the service, without any connection fees or monthly rental. Etisalat mobile customers can subscribe by calling 800-101 or by sending SMS. Customers can make their calls by simply dialing the prefix 08877 before the dialed number or using Etisalat Auto-Dialer which is provided free of charge to non-Etisalat landline customers.